Verifying the website domain in the "Event management" section within the business manager. Configure events to date facebook provides for the configuration of conversion events per domain . We recommend configuring events based on the type of site you want to work on. For example if your site is an e-commerce site the first event to configure will be purchase tracking; if on the contrary the objective of your site is the acquisition of leads the best event to configure will be the request for contacts and so on. It's important to establish a hierarchy of events based on the most important tracking objective for your business.
Configure the html code once all the aggregate events have been configured it is time to move on to the more technical side and insert the html code provided by the platform into the head of the website to monitor the events set on the server side . Ultimately the conversions Digital Marketing Service api is an extremely useful and effective tool for optimizing and tracking facebook campaigns. With this update you can offer an increasingly personalized experience to your customers by showing adverts only and exclusively to people interested in your business! If you have not yet made these changes contact us ! We will correctly configure the conversions api and the aggregated events you need.
Free social media quoteb b business kpis according to linkedin – part tags kpi linkedin web alchlab | seo services & web agency bologna |march . Posted in advertising blog social media web marketing success in digital marketing for those involved in b b depends on the constant analysis of the performance of communication activities. Last week we looked at the top kpis for b b businesses according to linkedin . In this article we will look at the second part of.